A lifelong rap fanatic, he amplifies business lessons with lyrics from his favorite songs, telling it straight about everything from firing friends to poaching competitors, cultivating and sustaining a CEO mentality to knowing the right time to cash in.įilled with his trademark humor and straight talk, The Hard Thing About Hard Things is invaluable for veteran entrepreneurs as well as those aspiring to their own new ventures, drawing from Horowitz’s personal and often humbling experiences. Ben Horowitz analyzes the problems that confront leaders every day, sharing the insights he’s gained developing, managing, selling, buying, investing in, and supervising technology companies. 'Because hip-hop artists aspire to be both great and successful and see themselves as entrepreneurs, many of the themes - competing, making money, being misunderstood - provide insight into the hard things.' 1. While many people talk about how great it is to start a business, very few are honest about how difficult it is to run one. This book is the backstory to his blog, his difficulties, and patterns. Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley’s most respected and experienced entrepreneurs, offers essential advice on building and running a startup-practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog.
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